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6 Proven Methods to Increase Your Page Speeds for SEO

 

As the biggest search engine in the world, Google is in the business of convenience. The company aims to provide its searchers with the best answers at the fastest pace. As a result, one unknown thing that determines the ranking of websites Google ranks higher is page speeds. In this, websites that load faster are usually ranked higher than those that lag. This article will explain various ways you can use to get 100% Google page speeds.

Check the Page Speed

First, you need to know whether your speed is lagging or not. This is because, to know where you are going, you need to know where you are. To do this, most content management systems like WordPress and Wix have inbuilt tools that provide this data. Google too has developed a free tool known as PageSpeed Insights, which you can use to check your website speed. The image below shows the speed check of Google itself.

Google Page Speed Insights

Your Web Host Impacts Website Page Speeds

All websites are hosted at website hosts. A web host is a company that provides technologies that are needed for the website to be viewed on the internet. All the website files are stored in the servers of these website hosts. Today, there are many website hosting companies around the world. These companies don’t come equal. Ideally, you should opt for a quality, globally-recognized host with servers in many parts of the world. Some of the most common hosts are companies like GoDaddy, Blue Host, and Hostgator.

Compress Your Images

Images – and other graphical features – are integral in all websites. They help improve the visual appeal of the website and communicate messages to the users. However, these images are the leading causes of slow page loading speed. This is because the large images take a considerable amount of time to be processed. To prevent this situation, you need to compress all your images to ensure that they do not take much space. Some web hosts limit the size of the images to be under 200kb while others recommend 70kb. According to Google, you should use the smallest file sizes possible, without distorting the quality of the image. There are a number of free online tools that will help you reduce the sizes. In addition to this, you should remove the unnecessary images such as backgrounds.

Use Common CMS Platforms

As you build your website, you might decide to start the coding yourself. This is a common practice among the most experienced website designers. However, to save time, it is recommended that you use the common content management systems (CMS) platforms like WordPress, Wix, and Squarespace. The benefit of using these platforms is that they have hundreds of developers behind them. These developers have created tools to maximize the speeds of the websites that are built on their platforms. In addition, these platforms have a content delivery system (CDN) behind them.

If you are building the website from scratch, we recommend that you shrink or minimize your HTML, CSS, and JavaScript code. According to Google, this is a process in which you ‘remove the unnecessary or redundant data without affecting how the resource is processed by the browser.’

Remove Render-Blocking JavaScript

As a website owner, you want users to view the most important content first. However, some websites are designed in such a way that less important page elements like banners appear first. To do this, there are two main approaches. First, you can make the scripts inlined, in which all the contents of the scripts are added directly to the HTML. As a result, they are only loaded when they are needed. Second, you can use the defer method. This is where you defer Javascript you are delaying until the first essential script loads. This is a viable method for large websites.

Accelerated Mobile Pages

Today, more than 60% of all web searches are done on mobile devices like smartphones and tablets. Therefore, optimizing web pages so that they load fast on mobile is an easy method of doing this. In the past few years, Google has been promoting the Accelerated Mobile Pages (AMP). Alternatively, you can use the content delivery network (CDN), fully implemented HTTP/2, and progressive web apps technology. To create AMPs, you need to create a template that meets the following guideline.

Website Page Speeds

Source: Google

Final Thoughts on Page Speeds

You have likely visited many websites that take forever to load. We have all been there and it is not pretty. As a website owner, you need to save your users from this agony. The tips explained in this article will help ensure that your website loads faster. To save time and ensure that your website loads faster, we recommend that you use SoftwareCy, the best SEO company in Cyprus.